Introduction to Smart Upsells

Overview

Giftship’s Smart Upsell block adds automatic product recommendations to your Shopify store — no manual product picks required. Drag and drop it into a Product Options or Cart Options set, Giftship’s Drawer Cart, or even checkout if you’re on Shopify Plus.

Smart Upsell integrates directly with Shopify’s Search & Discovery app, pulling recommendations from Shopify’s built-in complementary and related product algorithms. That’s different from Giftship’s standard Upsell block, where you hand-pick a single product or bundle yourself — with Smart Upsell, Shopify’s algorithms do the work, and recommendations show up right out of the box.

Layouts in Drawer Cart

Within Giftship’s Drawer Cart, Smart Upsell includes five layouts:

  • Overlay
  • Slide
  • Carousel
  • Compact Carousel
  • Modern List

You control the number of products shown, the layout, and the block’s headline and description text.

Layouts in Product Options, Cart Options & Checkout

In Product Options, Cart Options, and checkout (Shopify Plus), Smart Upsell offers two layouts:

  • Modern List — Display upsell products as a vertical list with large buttons for adding the product.
  • Compact Carousel — Display upsell products in a compact carousel that shows a single product at a time.

Complementary vs. Related Products

Shopify’s Search & Discovery app powers two types of recommendations:

  • Complementary products are cross-sells — items meant to be bought alongside the one a customer’s viewing, like a glass wine decanter with a wine bottle, or a card with a jar of pecans. You can search or browse to hand-pick these pairings yourself if you want full control.
  • Related products are alternatives — different styles or similar items a customer might choose instead. Shopify’s algorithm generates these automatically, with no setup needed on your end.

Refining Recommendations

To adjust what Shopify recommends for a specific product:

  1. Head to the Search & Discovery app in your Shopify admin.
  2. Click Recommendations.
  3. Click on the product you’d like to adjust.

FAQ

Do I need to install Shopify’s Search & Discovery app?
Yes — Smart Upsell relies on Search & Discovery’s complementary and related product algorithms to generate recommendations.

What’s the difference between the Upsell block and the Smart Upsell block?
The standard Upsell block is for hand-picking a specific product or bundle. Smart Upsell pulls automatic, algorithm-driven recommendations instead, with manual overrides available for complementary products if you want them.

Can I use Smart Upsell at checkout?
Yes, if you’re on Shopify Plus. Smart Upsell also works in Product Options, Cart Options, and Giftship’s Drawer Cart.

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